Recently, Oracle Marketing spoke with Lantané Conant, CMO of 6sense. Our conversation delved into her background, how she became a CMO, ended up at 6sense, and how they do ABM differently. She also explained the difference between a “Chief...
30-second summary:
As Google increasingly favors sites with content that exudes expertise, authority, and trustworthiness (E-A-T), it is imperative that SEOs and marketers produce content that is not just well written, but that also demonstrates expertise.
How do you understand what...
Posted by MiriamEllis“We are here to awaken from our illusion of separateness.” ― Thích Nhất Hạnh, Buddhist teacher
Image credit: Maulvi
My warm New Year’s greetings to all local business owners and local SEOs reading my column today. Add to this...