Email marketing in flux: The biggest changes impacting the channel
Email marketing is more powerful than ever, but the strategies and tactics needed to succeed are changing because of 3 mega-trends: (1) the sunsetting of third-party cookies, (2) Apple’s Mail Privacy Protection, and (3) pandemic-driven consumer behavior changes.
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Evolution Point is a holistic Chicago marketing agency. We grow our clients’ business by developing effective marketing strategies, web and mobile apps, search marketing, social media marketing and advertising.