4 Ways to Get Fresh Insights from Your Email List

The best way to improve your campaign performance is by understanding what your audience actually needs and wants. But getting responses from your customers can be challenging, especially if survey tools aren’t embedded in regular customer interactions. Here are four low-friction ways to get ongoing insights from your email list and subscribers. 1. Always ask […]

Can SEO hurt sales?

I’ve been spending a fair bit of time this week building dashboards for our eCommerce clients. They are so much more effective than having to dig through Google Analytics data as you can have the essential elements you want to focus on front and centre. I don’t bother with SEO and rankings as that’s not […]

Oracle Named a Leader in the Q2, 2021 Forrester Wave™ for Loyalty Solutions

Download the report here. Last year, consumers around the globe turned to digital in unexpected ways and at unprecedented numbers. Customer experience expectations have reached an all-time high in a digital landscape with more choice and the freedom to switch brands with a simple click or tap. McKinsey noted, “The crisis has prompted a surge […]