Email Marketing Tip – Have An Online Presence

Email Marketing Tip – Have A Strong Online Presence Email marketing has the highest return on investment of any marketing medium. It’s a powerful tool that’s not going away any time soon. So how do we ensure high success rates from your email marketing efforts? Here is today’s tip –      Have A Strong […]

Marketing Automation Tips – Validate Your Email Addresses

Marketing Automation Tips – Validate Your Email Addresses This is an on-going series on tips on how making your marketing automation work more efficiently and effectively. As I get more tips and hints, I will post it in this thread. Today’s tip is –      Validate and Verify Your Email Addresses Even then, before […]

BACK TO BASICS – Integrating direct mail marketing with online marketing

It would be great if online marketing—websites, pay-per-click, email, etc.—were all you needed to get the most out of your business’s marketing plan, but that just isn’t the case. Could you make it work? Sure. But since the response rate for email marketing has been decreasing due to its pervasiveness, it has become imperative for […]