Google’s Recent Ranking Volatility and Spam Updates
If your rankings have bounced around lately, you’re not imagining it. Google rolled out a major spam update in late August that continued well into September, followed by noticeable ranking volatility through October. These updates are part of Google’s ongoing effort to weed out low-quality or manipulative content and surface more trustworthy results. While the […]
Are Blogs Still Relevant for SEO in 2025?
We get this question a lot — are blogs still worth the time and effort? With so much attention on short-form video, AI-generated content, and social platforms, it’s easy to think that blogs might be losing their edge. But the truth is, blogs remain one of the most powerful tools for building long-term SEO value […]
What we do for AEO?
We’ve talked a lot about AI and SEO lately, but last month a client asked a great question: what are we actually doing to help their site show up in Answer Engine Optimization (AEO)? AEO is the next evolution of SEO. Instead of just showing links, AI-driven tools like Google’s AI Overviews and Bing Copilot […]